---
title: Starting Demand Sensing
description: Is your supply chain responding the nuance of Demand signals?
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---

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# [Starting Demand Sensing](https://blog.prophetic-technology.com/starting-demand-sensing)

Supply chain planning and manufacturing teams need a short-term forecast for the demand of different...

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Posted by [Dave Food](https://blog.prophetic-technology.com/author/dave-food) on Jun 12, 2017 6:00:00 AM

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Supply chain planning and manufacturing teams need a short-term forecast for the demand of different finishing processes. The implementation of a **Demand Sensing (DS)** system generates many advantages over the once already used in many companies; in order to cope with the demand for short-term forecasts, **DS** provides companies with the necessary tools to meet difficulties. 

 

![Is your supply chain responding the nuance of Demand signals?](https://blog.prophetic-technology.com/hs-fs/hubfs/AAEAAQAAAAAAAArEAAAAJGFiODIyNzJkLTY5ZmMtNGZhMS05OTczLWJhZWEwZTJiZThhNA-1.jpg?width=488&name=AAEAAQAAAAAAAArEAAAAJGFiODIyNzJkLTY5ZmMtNGZhMS05OTczLWJhZWEwZTJiZThhNA-1.jpg "Is your supply chain responding the nuance of Demand signals?")

 [Some **DS** *advantages *are:](https://www.prophetic-technology.com/panorama)

·        Increases efficiency and productivity.

·        Generates an intelligent daily forecasting (IDF).

·        It is an agile and flexible system.

·        Creates accurate short-term demand forecasts for finished products.

·        Reduced inventory levels.

·        The need of external IT consultants is significantly reduced.

·        Generates excellent results without any human intervention.

·        Achieves a high level of automation of the entire process.

·        Costs of IT projects are reduced.

·        Safety stock can be reduced on average by 10%.

·        Freeing up more time for value-added tasks.

·        Collaboration between the supply and demand planning team is fostered.

·        Two teams working much more closely together and pursuing the same goals.

In the other hand, we have the *disadvantages* of not implementing the use of **Demand Sensing**:

·        The use of a large number of manual steps.

·        The need of someone to enter the data, overwrite and work with it.

·        No time to overwrite forecast results because of the lots of demands planners have to attend.

·        The long time it takes for demand planner reviewing orders and adjusting forecasts.

·        The planner would disrupt not only his own processes but also several technical processes.

·        Extra pressure and work on supply chain planners.

·        Competition between demand and supply planning teams, causing extra work checking each other.

Instead of starting projects within each category, IT division could build a global model for all categories in specific regions, in such a way that **Demanding Sensing** is able to build interfaces much more efficiently. A new and more sophisticated solution is the use of Multi-Enterprise **Demand Sensing /MDS**), a software that allows to effectively generate forecasts by reconciling multiple daily demand forecasts.

**Demand Sensing** is aiming at a level of process automation involving a minimum of human interaction. At the same time, **DS** is looking at a further integration of customers and sales divisions, enabling companies to create end-to-end planning.  

How responsive is your Supply Chain - How demand sensitive is your signal?

Dave Food

[Prophetic Technology](https://www.prophetic-technology.com/)

- [procurement](https://blog.prophetic-technology.com/topic/procurement)
- [supply chain](https://blog.prophetic-technology.com/topic/supply-chain)
- [logistics](https://blog.prophetic-technology.com/topic/logistics)
- [technology](https://blog.prophetic-technology.com/topic/technology)
- [optimisation](https://blog.prophetic-technology.com/topic/optimisation)
- [planning](https://blog.prophetic-technology.com/topic/planning)
- [demand](https://blog.prophetic-technology.com/topic/demand)

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